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The Upstart's Assault (HBR Case Study and Commentary)
Strategy & Execution Magazine ArticleTelZip, a small mobile-network operator, has decided to shake up the European telecommunications market by offering "free forever" broadband service to... -
Wisdom of Deliberate Mistakes
Organizational Development Magazine ArticleBefore the breakup of the Bell System, U.S. telephone companies were permitted by law to ask for security deposits from a small percentage of subscribers.... -
Optimal Marketing
Sales & Marketing Magazine ArticleCompanies selling multiple products in multiple territories face the difficult question of how to allocate marketing resources. But comparing the profit... -
Apple's Shrinking Impact in the Smartphone Industry
Innovation & Leadership Digital ArticleHow a market creator became a market follower. -
The Real New Economy
Innovation Magazine ArticleYes, something big did happen in the 1990s. But it was less about technology and more about new forms of competition. The keys to success now? Aggressive innovation and highly targeted investments in IT. -
Singapore Invests in the Nation-Corporation
Technology & Operations Magazine ArticleSingapore is well on the way to becoming the first fully networked society, in which all homes, schools, businesses, and government agencies will be interconnected... -
What B2B Customers Really Expect
Sales & Marketing Magazine ArticleCompanies aggressively research what customers want. Yet most vendors just don't understand what customers expect of their salespeople. -
AT&T's Talent Overhaul
Organizational Development Magazine ArticleAT&T, which built the U.S. communications infrastructure in the past century, could once claim to be the company "where the future was invented." But... -
Learning in the Thick of It
Organizational Development Magazine ArticleThe U.S. Army's Opposing Force (OPFOR) is a 2,500-member brigade whose job is to help prepare soldiers for combat. Created to be the meanest, toughest... -
The U.S. Media's Problems Are Much Bigger than Fake News and Filter Bubbles
Strategy & Execution Digital ArticleAnd no one knows how to solve them. -
Make Information Services Pay Its Way
Organizational restructuring Magazine ArticleIt’s no secret that companies can use information technology as a key to competitive advantage. But the computer key can’t unlock the competitive door if information services (IS) functions—or rather malfunctions—as it does today in many companies. Top managers routinely rate their computer departments dead last among staff functions. Not only is IS slow and […] -
Celtel's Founder on Building a Business on the World's Poorest Continent
Leadership & Managing People Magazine ArticleBack in the late 1990s Ibrahim, who was running a software and consulting company in the UK, regularly worked with big telecom companies. He began asking... -
How Northern Telecom Competes on Time
Competitive strategy Magazine ArticleIn the past three years, we at Northern Telecom Inc. have thrown away many of our internal reporting systems and radically changed our systems for tracking manufacturing, procurement, and customer service. We’ve never been afraid of change, but we don’t believe in change for its own sake either. We’ve given up many of our old […] -
Learning from Losing a Customer
Sales and marketing Magazine ArticleThis is a story of how a small, young company lost a very important order, recovered, and became much stronger and more competitive by learning about market positioning. The lessons learned proved so valuable that, when all was said and done, the company concluded that losing the big order was the best thing that had […] -
Can Absence Make a Team Grow Stronger?
Organizational Development Magazine ArticleSome projects have such diverse requirements that they need a variety of specialists to work on them. But often the best-qualified specialists are scattered... -
The Half-Truth of First-Mover Advantage
Technology and analytics Magazine ArticleFirst-mover advantage is more than a myth but far less than a sure thing. Here’s how to tell when it’s likely to occur—and when it’s not. -
No Monopoly on Innovation
Managing people Magazine ArticleFifty years ago, when the American Telephone and Telegraph Company still held a monopoly on U.S. phone service, the first minute of a toll call could easily cost a dollar—the equivalent of about $5 today. But a few pennies of that 1950s dollar supported research and development efforts at Bell Telephone Laboratories and at AT&T’s […] -
How Comcast Sets Its Customer Service Reps Up to Fail
Sales & Marketing Digital ArticleAnd why it's "reprehensible," for both employees and customers. -
Unite Your Senior Team
Leadership & Managing People Magazine ArticleDisruptive change poses existential challenges to leadership teams, raising foundational questions about aspirations, identity, and the very soul of a...
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Mindtree Limited: Defending Against a Hostile Takeover
Finance & Accounting Case Study11.95View Details Mindtree Limited (Mindtree) was promoted by a group of first generation entrepreneurs and had established itself as a successful digital business company.... -
OTE: Managing in Times of National Crisis (A)
Strategy & Execution Case Study11.95View Details In late 2010, Michael Tsamaz was appointed CEO and Chairman of Greek telecommunications company OTE. OTE still exhibited many traits of a large incumbent... -
Meta: A New Direction To Leadership
Organizational Development Case Study11.95View Details On October 28, 2021, Mark Zuckerberg, founder, chief executive officer, and chair of Facebook Inc. (Facebook), announced Facebook's name change to Meta... -
Beech-Nut Nutrition Corp. (A1)
Technology & Operations Case Study11.95View Details The CEO of Beech-Nut Nutrition Corp. must decide what to do when he receives information that the company's supply of apple juice concentrate may be adulterated.... -
Scrums, Sprints, Spikes and Poker: Agility in a Bulgarian Software Company
Strategy & Execution Case Study11.95View Details The case is about a software development company, Telerik, which was based in Sofia, Bulgaria, with offices in the United States, Canada, the United Kingdom,... -
What3words: Positioning the Company for Growth
Global Business Case Study11.95View Details In mid-2015, the founders of what3words, a technology start-up in London, England, were eager to position their company for growth. After having financed... -
India: Liberalize in the Face of Crisis?
Leadership & Managing People Case Study11.95View Details In June 1991, India was in the midst of a currency and balance of payments crisis the likes the country had not seen since independence in 1947. The country's... -
Australia-Japan Cable: Structuring the Project Company
Finance & Accounting Case Study11.95View Details In late September 1999, representatives from Telstri, Japan Telecom, and Teleglobe met to discuss the structure of the Australia-Japan Cable (AJC) project,... -
The Walt Disney Studios
Strategy & Execution Case Study11.95View Details In December 2015, Alan Horn, chairman of The Walt Disney Studios, celebrates the world premiere of Star Wars: The Force Awakens - only the latest in a... -
Chime Solutions
Technology & Operations Case Study11.95View Details Just two years after launching their 10k by 2020 initiative to hire 10,000 employees by 2020, the COVID-19 pandemic forced Chief Executive Officer Mark... -
SK Group: Social Progress Credits
Finance & Accounting Case Study11.95View Details SK Group was one of the largest companies South Korea. A family-run conglomerate consisting of around 120 subsidiaries and employing more than 100,000,... -
Hulu: Redefining the Way People Experience TV
Leadership & Managing People Case Study11.95View Details In May 2017, Hulu CEO Mike Hopkins announced the launch of Hulu Live TV, a new offering that would "change the way people experience TV." The new service... -
NTT DoCoMo: Marketing i-mode
Sales & Marketing Case Study11.95View Details i-mode is a wireless Internet service offered in Japan by NTT DoCoMo. In just three years, the service has won over 30 million subscribers and achieved... -
Erik Peterson (B)
Organizational Development Case Study5.00View Details This one-paragraph case adds to the data presented in the (A) case. A redisguised version of an earlier case. -
National Football League and Private 5G
Management Case Study11.95View Details Two years later, on September 7, 2023, Verizon officially launched their Private 5G network, Verizon's Managed Private Wireless Solution, across all 30... -
Bringing Silicon Valley to China: Linktone
Innovation & Entrepreneurship Case Study11.95View Details Linktone was formed in September 1999 to develop text messaging applications and content for the Chinese market. Starting as a division within Intrinsic... -
Sky Deutschland (B): How Supply Chain Management Enabled a Dramatic Company Turnaround
Technology & Operations Case Study5.00View Details Sky Germany is the leading pay TV provider in Germany and Austria. In 2010, the company was losing money and facing a lot of operational challenges such... -
Microsoft: Talent Attraction and Retention for the Metaverse
Management Case Study11.95View Details By January 2022, approximately 100 employees from Microsoft Corporation's (Microsoft) HoloLens division, which had pioneered augmented reality (AR), quit.... -
The Book Contract - Confidential Instructions for the Publisher
Sales & Marketing Case Study8.95View Details Two-party, single-issue distributive negotiation between a publisher and a literary agent over the advance payment for the agent's unpublished but very... -
La Nacion Newspaper and the Red Solidaria
Strategy & Execution Case Study11.95View Details La Nacion was one of the oldest and most prestigious newspapers in Argentina. The Red Solidaria (Solidarity Network) was a volunteer organization founded...
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Mindtree Limited: Defending Against a Hostile Takeover
Finance & Accounting Case Study11.95View Details Mindtree Limited (Mindtree) was promoted by a group of first generation entrepreneurs and had established itself as a successful digital business company.... -
OTE: Managing in Times of National Crisis (A)
Strategy & Execution Case Study11.95View Details In late 2010, Michael Tsamaz was appointed CEO and Chairman of Greek telecommunications company OTE. OTE still exhibited many traits of a large incumbent... -
Meta: A New Direction To Leadership
Organizational Development Case Study11.95View Details On October 28, 2021, Mark Zuckerberg, founder, chief executive officer, and chair of Facebook Inc. (Facebook), announced Facebook's name change to Meta... -
Beech-Nut Nutrition Corp. (A1)
Technology & Operations Case Study11.95View Details The CEO of Beech-Nut Nutrition Corp. must decide what to do when he receives information that the company's supply of apple juice concentrate may be adulterated.... -
Meta: A New Direction To Leadership, Teaching Note
Management Digital ArticleTeaching Note for Case W27712 -
Scrums, Sprints, Spikes and Poker: Agility in a Bulgarian Software Company
Strategy & Execution Case Study11.95View Details The case is about a software development company, Telerik, which was based in Sofia, Bulgaria, with offices in the United States, Canada, the United Kingdom,... -
The Rise and Fall of Nokia, Teaching Note
Strategy & Execution Digital ArticleTeaching note for case LBS152 -
What3words: Positioning the Company for Growth
Global Business Case Study11.95View Details In mid-2015, the founders of what3words, a technology start-up in London, England, were eager to position their company for growth. After having financed... -
Cesim Global Challenge: Strategy & International Business Simulation
Strategy & Execution Digital ArticleCesim Global Challenge improves the learners' understanding and capabilities of running global business operations of a firm in a dynamic, competitive... -
Movile (B): Building New Venture Opportunities, Teaching Note
Innovation & Entrepreneurship Digital ArticleTeaching note for E539B.