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HBR's 20-Minute Manager Ebook Boxed Set (10 Books)
Leadership & Managing People
Book
Harvard Business Review
110.00
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A curated collection of the business basics to fuel your success. You'll get up to speed fast on the most essential business skills with this set of concise,...
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May 05, 2015
The Power of a Customer Promise
Sales and marketing
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Roger L. Martin
Jann Schwarz
Mimi Turner
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January 01, 2024
The Right Way to Build Your Brand
Sales and marketing
Magazine Article
Roger L. Martin
Jann Schwarz
Mimi Turner
The best ad campaigns make a memorable, valuable, and deliverable promise to customers.
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From the January–February 2024 Issue
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