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The Future of You
Leadership & Managing People Digital ArticleThree trends reshaping your career. -
Define Your Personal Brand With Simple Questions
Brand management Digital ArticleWhat’s your personal brand? Though I’ve been writing for The Conversation for several months, this is the first post in my own, “personally branded” blog — so readers who want to know what I’m thinking can access my thoughts more directly. But why someone would want to do that? (I’m guessing it’s probably not because […] -
If Humility Is So Important, Why Are Leaders So Arrogant?
Leadership & Managing People Digital ArticleLots of executives think they can't be humble and ambitious at the same time. -
The Former CEO of Ogilvy & Mather on Personal Branding
Career planning Digital ArticleBe authentic, be memorable. -
Build Your Reputation the Rachael Ray Way
Leadership & Managing People Digital ArticleHow to become dominant in your field. -
The Authenticity Paradox
Leadership & Managing People Magazine ArticleAuthenticity has become the gold standard for leadership. But as INSEAD professor Herminia Ibarra argues, a simplistic understanding of what authenticity... -
Reinventing Your Personal Brand
Leadership & Managing People Magazine ArticlePeople reinvent themselves all the time-they may want a new challenge, a new line of work, or a new image among their colleagues. Taking control of your... -
Take Ownership of Your Future Self
Managing yourself Digital ArticleChange is inevitable — but it’s not out of your control. -
To Seem More Competent, Be More Confident
Power and influence Digital ArticleDoing good work isn’t always enough to get ahead. -
How to Rebrand Yourself as Creative When You're Not Perceived That Way
Leadership & Managing People Digital ArticleYou won't get anywhere with subtlety. -
A New Approach to Building Your Personal Brand
Leadership & Managing People Magazine ArticleFor better or worse, in today's world everyone is a brand. Whether you're applying for a job, asking for a promotion, or writing a dating profile, your... -
How to Become a Thought Leader in Six Steps
Leadership & Managing People Digital ArticleIt's gospel that you have to cultivate your personal brand, particularly if you have designs on the C suite. But because everyone has a brand nowadays... -
How Women Can Develop — and Promote — Their Personal Brand
Personal brand Digital ArticleEstablish a narrative and share your ideas. -
When Your Colleagues Have an Outdated Perception of You
Managing yourself Digital ArticleIf you want others to see how you’ve grown, you need to show them. -
Approach Your Personal Brand Like a Project Manager
Communication Digital ArticleIdentify your compelling purpose, ambitious objectives, realistic timeline, and clear deliverables. -
How to Ask for a Raise
Make a compelling case for getting paid more. Then stop talking. -
How to Improve Your Sales Skills, Even If You're Not a Salesperson
Leadership & Managing People Digital ArticleListen more than you talk. -
Make a Good Impression in 30 Seconds
Communication Digital ArticleThis post was co-authored with Holly Newman. Here in the U.S., the Super Bowl this weekend showed us the power of 30-second advertisements, and how influential... -
How to Really Use LinkedIn
It's the least fun social platform, but the most important for your career. Here's how to make LinkedIn work for you. -
How to Establish Your Personal Brand
Management VideoHaving a strong personal brand will help you make better first impressions and achieve greater successes. However, establishing your presence can be challenging,...
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Samia Mazari: Building a Personal Brand
Strategy & Execution Case Study11.95View Details Samia Mazari, CEO of automotive supplier Frings Auto Parts, is about to leave her post in order to join a larger automotive group. In her 6 years has... -
HBR Guide to Your Job Search Toolkit
Management BookLand the job of your dreams. You're ready to take the next step in your career. But securing the right role can take a lot of work, time, and energy.... -
Peter Guber: The "Me" vs. "We" Brand
Sales & Marketing Case Study11.95View Details Well-known film producer Peter Guber must decide whether to commit to a time-consuming personal project. He is about to sign a contract for a business... -
Authenticity, Identity, and Being Yourself at Work (HBR Work Smart Series)
Management BookJust be yourself, right? We're complex people. Professionally, we're recent graduates, employees, star performers, and first-time managers. But we're... -
Martha Stewart Cannabis: Overcoming Obstacles
Sales & Marketing Case Study11.95View Details In 2020, the legal cannabis industry in the United States was emerging. One large player in the nascent industry was Canopy Growth Corporation (Canopy... -
Positivity and Growth (HBR Emotional Intelligence Series)
Management Book19.99View Details Embrace the power of positivity. Research shows a strong link between positive emotions and high performance. When you cultivate a positive mindset, you... -
Brian Gursky: Using Social Media to Build an Athlete Brand in the Name, Image, Likeness (NIL) Era
Management Case Study11.95View Details This field-based case introduces students to the challenges of building a professional brand through the lens of a college athlete. Since the National... -
The HBR Work Smart Boxed Set (6 Books)
Management Book120.00View Details Rise faster with quick reads, real-life stories, and expert advice. It's not easy to navigate the world of work when you're exploring who you are and... -
Brand You: Crafting Your Personal Brand
Sales & Marketing Case Study8.95View Details Selling oneself is something that we have to do every day in both professional and personal settings. We face it when we apply for a job, advocate for... -
HBR Guide to Your Job Search
44.00View Details Land the job of your dreams. You're ready to take the next step in your career. But securing the right role can take a lot of work--and a lot of time... -
HBR Daily Leader: Everyday Wisdom for Exceptional Leadership
Management BookMake your professional growth a daily habit. With a packed schedule, personal and professional goals, and demands on your time and attention from every... -
How to Become Famous: Lost Einsteins, Forgotten Superstars, and How the Beatles Came to Be
30.00View Details Fame is like lightning. Taylor Swift, Bob Dylan, Leonardo da Vinci, Jane Austen, Oprah Winfrey--all of them were struck. Why? What if they hadn't been?... -
HBR Guide to Designing Your Retirement
21.95View Details Set yourself up for a successful transition. Retirement is perhaps the greatest and most deeply personal career transition you'll ever make. Will you... -
The HBR Work Smart Collection (4 Books)
Management BookRise faster with quick reads, real-life stories, and expert advice. It's not easy to navigate the world of work when you're exploring who you are and... -
Kevin O'Leary: Building a Brand in Shark-infested Waters
Management Case Study11.95View Details For more than fifteen years, successful Canadian entrepreneur and investor Kevin O'Leary had developed his brand into a global powerhouse. Since his first... -
Jijihong Catering Management Co. Ltd.: Brand Repositioning for Growth
Management Case Study11.95View Details Between 2016 and 2019, Jijihong Catering Management Co. Ltd. (Jijihong)-a well-established company in Jiangxi Province, China-encountered a plateau in... -
The Strategize Your Life Collection: Design a Life of Purpose
Management Special Offer60.00View Details Use strategy to achieve your goals--at work and in life. You think strategically about your work, but are you as planful and deliberate about your personal...
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Samia Mazari: Building a Personal Brand
Strategy & Execution Case Study11.95View Details Samia Mazari, CEO of automotive supplier Frings Auto Parts, is about to leave her post in order to join a larger automotive group. In her 6 years has... -
What's the Point of a Personal Brand?
Leadership & Managing People AdviceTo clearly differentiate your value and what you bring to the table. -
Samia Mazari: Building a Personal Brand, Teaching Note
Strategy & Execution Digital ArticleTeaching Note for Case IES832 -
HBR Guide to Your Job Search Toolkit
Management BookLand the job of your dreams. You're ready to take the next step in your career. But securing the right role can take a lot of work, time, and energy.... -
Peter Guber: The "Me" vs. "We" Brand
Sales & Marketing Case Study11.95View Details Well-known film producer Peter Guber must decide whether to commit to a time-consuming personal project. He is about to sign a contract for a business... -
Martha Stewart Cannabis: Overcoming Obstacles, Teaching Note
Sales & Marketing Digital ArticleTeaching Note for Case W25155 -
The Future of You
Leadership & Managing People Digital ArticleThree trends reshaping your career. -
Authenticity, Identity, and Being Yourself at Work (HBR Work Smart Series)
Management BookJust be yourself, right? We're complex people. Professionally, we're recent graduates, employees, star performers, and first-time managers. But we're... -
Martha Stewart Cannabis: Overcoming Obstacles
Sales & Marketing Case Study11.95View Details In 2020, the legal cannabis industry in the United States was emerging. One large player in the nascent industry was Canopy Growth Corporation (Canopy... -
Define Your Personal Brand With Simple Questions
Brand management Digital ArticleWhat’s your personal brand? Though I’ve been writing for The Conversation for several months, this is the first post in my own, “personally branded” blog — so readers who want to know what I’m thinking can access my thoughts more directly. But why someone would want to do that? (I’m guessing it’s probably not because […]