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3 Strategic Questions the Media Industry's Future Depends On
Innovation & Entrepreneurship Digital ArticleThe balancing act between human creativity and technology. -
Life's Work: An Interview with Martin Baron
Leadership & Managing People Magazine ArticleThe former top editor of the Boston Globe and the Washington Post talks about the Globe's investigation of the Catholic Church sex abuse scandal, attacks... -
Life's Work: An Interview with Jann Wenner
Leadership & Managing People Magazine ArticleThe cofounder of Rolling Stone discusses how a magazine launched on the fly revolutionized music journalism, changed the way politics and social issues... -
AT&T, Time Warner, and What Makes Vertical Mergers Succeed
Strategy & Execution Digital ArticleCould the telecom giant accomplish the same thing with a contract? -
The Strategy Behind TikTok's Global Rise
Strategy & Execution Digital ArticleThe video app has a version for China's internet and a version for the rest of the world. -
Have NBC and Fox Forgotten Enough to Disrupt?
Innovation & Leadership Digital ArticleMy last post argued that disruption in online video was likely to come from someone outside the industry. Yet, consummate industry insiders NBC Universal... -
Two Questions to Ask When Entering a Negotiation
Communication Digital ArticleThe Writers' Guild of America (WGA) strike is now behind us, and new episodes of our favorite shows are once again in production. Given the tremendous... -
Tackling the Problem of Subscribers Who Binge…Then Bail
Customer strategy Digital ArticleThree strategies to help streaming services reduce subscriber churn. -
Why Isn't Hulu Better?
Strategy & Execution Digital ArticleIt's chasing Netflix, but its structure has held it back. -
Why NBC's Quarterlife Failed to Disrupt
Innovation & Leadership Digital ArticleIf you blinked, you missed NBC Universal's hotly hyped new show "Quarterlife." After airing a single episode on NBC, the media titan decided to move the... -
Making Sense of the NFT Marketplace
Strategy & Execution Digital ArticlePartnering with the right platform is the critical first step to driving customer engagement and securing your position in this new digital economy. -
Feedback - the American Idol Way
Communication Digital ArticleLast night, American Idol gave eight contestants another shot at becoming a star. All of the evening's young singers had failed to make it through in...
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Spotify: Face the Music (Update 2024)
Management Case Study11.95View Details The year 2023 was another remarkable one for Spotify. Once more, the company reported record figures in both revenue ($13.1 billion) and users, boasting... -
Employee Poaching at Cognizant: Talent Management in the Highly Competitive Market
Management Case Study11.95View Details On December 27, 2023, major daily newspapers in India reported that two information technology (IT) giants, Infosys Limited (Infosys) and Wipro Limited... -
ZOLOZ: Biometric Identification Technology Empowering Digital Transformation
Management Case Study11.95View Details ZOLOZ, a biometrics platform within the Chinese technology provider Ant Group, served more than one hundred million overseas users with its advanced biometrics... -
Roku 2021
Strategy & Execution Case Study11.95View Details This case is used to explore the strategic concept of "look forward, reason back." Roku in 2021 is trying to figure out the future of television and streaming... -
Disruptive Forces in the US Media Industry
Management Case Study11.95View Details The media industry is explored in this paper, highlighting both ongoing changes and recent trends. Students will learn about large transactions in recent... -
Zoom Video Communications: Flash in the Pandemic or Enduring Success?
Strategy & Execution Case Study11.95View Details Zoom, a popular video conferencing service based out of San Jose, California was built from scratch to be a business-segment focused, easy-to-use video... -
Zee Entertainment and Essel Group: A Quest for Legacy and Beyond (B)
Innovation & Entrepreneurship Case Study5.00View Details Case B of the two-part series "Zee Entertainment and Essel Group: A Quest for Legacy and Beyond" describes the evolution and eventual resolution of the... -
The Indian Express: Reinvention through Digital Business
Strategy & Execution Case Study11.95View Details At the turn of mid-2000, the news industry saw a tectonic shift in the reading habits of people, driven by developments in digital technology. News industry's... -
The Walt Disney Company
Management Case Study11.95View Details The protagonist of the case is Bob Iger, who has been appointed CEO of Disney for a second term. During Bob Chapek's brief tenure as CEO (2020-22), Disney's... -
Digital Transformation at The Washington Post: Innovating for the Next Generation
Strategy & Execution Case Study11.95View Details The Washington Post (The Post) is one of the world's most respected news-media organizations. After joining The Post as CEO and publisher in 2014, Fred... -
Mohamed Salah
Management Case Study11.95View Details In June 2022, Mohamed Salah, one of the world's best soccer players, and his lawyer and advisor Ramy Abbas Issa were in ongoing discussions with top English... -
Indian Premier League (IPL) Media Rights: Media Valuation
Management Case Study11.95View Details The Indian Premier League (IPL), a Twenty20 cricket league, underwent a transformative shift in 2022 as the IPL governing council conducted an e-auction... -
Integrated Centre for Consultancy Private Limited: Public Relations in India
Management Case Study11.95View Details Integrated Centre for Consultancy Private Limited (ICCPL) was a small company operating in India's public relations (PR) industry. ICCPL was a successful... -
Bonnier News Group in 2023:Sustaining Profitable Digital Growth
Management Case Study11.95View Details This case is the third in a series that explores how the storied Swedish media company, Bonnier News, is transforming itself to succeed in the digital... -
Alice's Maternity Leave: Beneficial Leave or Left Behind?
Leadership & Managing People Case Study11.95View Details Alice Moore worked remotely as a full-time senior data associate for Bloom Inc., a global technology firm in the United States. The department in which... -
Digital Disruption at the Vikatan Group: A Case of Adaptation and Strategic Persistence
Strategy & Execution Case Study11.95View Details The case traces the digital journey of the Vikatan Group, a Tamil media conglomerate in India. The case can be used to build a process-based framework... -
Netflix's Culture: Binge or Cringe?
Innovation & Entrepreneurship Case Study11.95View Details In May 2022, streaming entertainment company Netflix lost customers for the first time in more than 10 years. Once a first mover in the streaming landscape,... -
EveryDay Medical - Keyword Bidding Optimization
Sales & Marketing Case Study11.95View Details EveryDay Medical, a provider of home and durable medical equipment and supplies, uses Internet advertising to attract potential customer flow to their... -
Katie Couric Media: Landing the First Client
Innovation & Entrepreneurship Case Study11.95View Details In May 2018, celebrated journalist Katie Couric and her husband, John Molner, had recently launched a full-service media firm called Katie Couric Media... -
Largo.ai in Hollywood: Good enough?
Strategy & Execution Case Study11.95View Details The case tells the story of Sami Arpa a young entrepreneur with a passion for the movie industry. Sami Arpa and his start-up Largo leverage technology...
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Spotify: Face the Music (Update 2024)
Management Case Study11.95View Details The year 2023 was another remarkable one for Spotify. Once more, the company reported record figures in both revenue ($13.1 billion) and users, boasting... -
Employee Poaching at Cognizant: Talent Management in the Highly Competitive Market
Management Case Study11.95View Details On December 27, 2023, major daily newspapers in India reported that two information technology (IT) giants, Infosys Limited (Infosys) and Wipro Limited... -
Netflix, Inc., Teaching Note
Management Digital ArticleTeaching note for case MH0080. -
ZOLOZ: Biometric Identification Technology Empowering Digital Transformation
Management Case Study11.95View Details ZOLOZ, a biometrics platform within the Chinese technology provider Ant Group, served more than one hundred million overseas users with its advanced biometrics... -
Roku 2021
Strategy & Execution Case Study11.95View Details This case is used to explore the strategic concept of "look forward, reason back." Roku in 2021 is trying to figure out the future of television and streaming... -
Employee Poaching at Cognizant: Talent Management in the Highly Competitive Market, Teaching Note
Management Digital ArticleTeaching note for W36933. -
Disruptive Forces in the US Media Industry
Management Case Study11.95View Details The media industry is explored in this paper, highlighting both ongoing changes and recent trends. Students will learn about large transactions in recent... -
Zoom Video Communications: Flash in the Pandemic or Enduring Success?
Strategy & Execution Case Study11.95View Details Zoom, a popular video conferencing service based out of San Jose, California was built from scratch to be a business-segment focused, easy-to-use video... -
3 Strategic Questions the Media Industry's Future Depends On
Innovation & Entrepreneurship Digital ArticleThe balancing act between human creativity and technology. -
Zee Entertainment and Essel Group: A Quest for Legacy and Beyond (B)
Innovation & Entrepreneurship Case Study5.00View Details Case B of the two-part series "Zee Entertainment and Essel Group: A Quest for Legacy and Beyond" describes the evolution and eventual resolution of the...