Case of the Tangled Transfer Price

The scene is a conference room in the head office in Geneva of Universal Data Corporation’s European operations. The time is shortly after lunch on a winter day in 1977. Three men are finishing cups of coffee which have been served by a secretary. Seated at the head of the table is Clive Price, age […]

by

M. Edgar Barrett

by

M. Edgar Barrett

From the Magazine (May 1977)

The scene is a conference room in the head office in Geneva of Universal Data Corporation’s European operations. The time is shortly after lunch on a winter day in 1977. Three men are finishing cups of coffee which have been served by a secretary.

A version of this article appeared in the May 1977 issue of Harvard Business Review.

MB

M. Edgar Barrett is professor of business administration at Southern Methodist University in Dallas, Texas. He was formerly associate professor of business administration at Harvard Business School, assigned to the International Senior Managers Program in Switzerland.

Case of the Tangled Transfer Price

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